Dave, the Cyber Man

In the main FinalVinyl store in Woodham, Dave receives an unexpected visitor. He emerges from the store room where he has been spending quality time with the Bucks Fizz back catalogue, and there, flicking through 18th century orchestral works, is Simon.

“You’ve got some seriously collectable stuff here” says Simon, “and seriously under-priced. Did you know that only 100 copies of this one were ever released?” He holds up a recording of Haydn’s Symphony No. 111 (The Nelson), conducted by Bernard Lenstein, pressed on grey vinyl. Dave has it marked up at a fiver…

Dave shrugs. “Maybe”, he says, “but for some reason Woodham doesn’t seem to contain many collectors of classical esoterica. If I get the fiver for it that’s a bonus.”

“You could get £250 just for that one if collectors knew you had it. And all that other rare stuff you have – it’s worth a fortune.”

Haydn: before the Internet

Haydn: before the Internet

Dave bristles. He doesn’t much care for Simon telling him how to run his business.

But Simon is impervious to Dave’s displeasure: he’s on a roll. “You need to get out into cyberspace” he says.

“Cyberspace? I thought that was for Dr Who and Sci-Fi types.”

“S.F.”, corrects Simon. “Apparently they thinks that ‘Sci-Fi’ sounds nerdy.”

“Whatever.”

“But that’s not what I meant, and you know it. Get yourself trading online and you’ll have people all over the world biting your hands off for some of this.”

“Sounds a bit of an effort.” Dave is scratching around for reasons not to do it.

“Well you need to put in a little effort, sure. But, er, you are in business… Anyway, it’s less work than you think. Before you know it you’ll need an extra hand to look after the orders and keep your catalogue up to date.”

Dave is getting more interested now, at the prospect of growing his business. FinalVinyl does have a website, but it’s so neglected that it’s referred to as the cobwebsite. A little sprucing up, a good legal basis for trading, and the size of his potential market could expand hugely.

“How do I get started?”

Simon looks at him with his accustomed patronising air. “You know where to look by now”, he says.

Dave considers. “I suppose that Simplify the Law will tell me how to do it all?”

“You suppose correctly. You can read all about trading online, especially with consumers, set up standard terms and conditions, and even draft your own website terms of use.”

“OK, I’m on it”, says Dave. “Thanks for that.”

“No problem” says Simon, clutching the Haydn Symphony in a meaningful way.

Gratitude is all very well, but it isn’t the same as a £250 LP picked up for a fiver.

View the solution   website terms button

 

featured image courtesy of dan at FreeDigitalPhotos.net

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